Wadi alfann

In the heart of the mesmerizing oasis of AlUla, an extraordinary event unfolded under the starlit sky, dubbed ‘Campfire Tales: Crossroads of Creativity’. This unique gathering was a celebration of the seamless fusion between nature, art, and culinary finesse, set against the backdrop of the #WadiAlFann Immersive Experience. Our involvement in this prestigious event was marked by the curation of a distinct menu, aptly named "A Return to Earth". This culinary venture was a heartfelt homage to the bountiful natural crops of AlUla, a true testament to the oasis's generous offerings.

February, 2024
AlUla, Saudi Arabia

The #WadiAlFann Immersive Experience stands as a beacon of creativity and innovation, aiming to position Wadi AlFann as a global leader in art and creativity, harmoniously blended with the natural environment. The event showcased an array of artists’ commissions, part of a broader, ongoing programme designed to explore the intricate balance between the permanence of sculptures and landscapes and the fluidity of live art. Our menu, "A Return to Earth", was envisioned as a culinary extension of this ethos, bringing to the forefront the organic connection between the earth and the sustenance it provides.

Each dish on the menu was crafted with the utmost respect for the natural ingredients sourced directly from the fertile lands of AlUla. By highlighting these local crops, our aim was to offer guests not just a meal, but an immersive experience that engages all senses, drawing parallels with the artistic and creative expressions surrounding them. This culinary endeavor was not just about tasting food, but about experiencing the essence of AlUla, its heritage, and its profound connection with nature.

The ‘Campfire Tales: Crossroads of Creativity’ event served as a poignant reminder of the power of creative collaboration across disciplines. Through "A Return to Earth", we were honored to contribute to the narrative of Wadi AlFann, echoing its commitment to art, nature, and the innovative spirit that defines the oasis of AlUla. Our participation in this event was a celebration of the land, its gifts, and the endless possibilities that arise when creativity meets nature at the crossroads of cultural exchange.

Art Installation

Wadi AlFann

100 Million Visitors

with Ministry Of Tourism

Balad AlFann

Riyadh Expo